Unifying Brands: Strategic Branded Merchandise in Mergers

Group meeting where a woman is holding a coffee mug.

Mergers and acquisitions often bring about significant changes for organizations. One of the biggest challenges is managing brand identity. Reinforcing a unified message for employees and customers is crucial during these transitions. Branded merchandise plays a vital role in achieving this goal. Challenges in Maintaining Brand Identity Maintaining a consistent brand identity requires time and […]

Tips for Seamless Brand Identity Management

A woman and man in front of a desk at an event wearing under armor quarter zips in royal blue and navy smiling.

When business is thriving, it can be an excellent time to consider expanding your brand! But that kind of growth can be daunting. And maintaining your brand’s identity across various channels may feel overwhelming. How can you ensure that every branded item—from stylish apparel to sleek promotional gear—tells the same story? Enter the online company […]

IDX Unveils New Brand Identity to Reflect Expanded Service Offerings, Emphasizing Meaningful Brand Experiences

[Lakeland, Florida] — IDX, a leader in branded goods and promotional products, has launched a rebranding initiative that reflects its expanded service offerings and commitment to delivering meaningful, impactful brand experiences. As a full-service partner, IDX is dedicated to helping organizations streamline their branded goods management and amplify their brand messages across every touchpoint. Through […]